Look, there is a lot going on right now. We all have a lot of responsibilities and worries. There is so much to talk about!

This is why, before writing a presentation, you first have to decide what’s truly important.

Did you know that the word “decide” comes from the Latin word, “decider,” which means “to cut off?” This means that when we decide to focus on one thing, we inherently cut ourselves off from everything else.

Trust me, it can be liberating and beneficial to focus your energy and attention! When it comes to public speaking, deciding what you will talk about and why it matters is the first and best way I know to:

KISS - Keep It Simple Sweetheart

What is one message you could focus on (a single idea, project or goal) that, if you got everyone on board, it would make a tremendous positive impact on the audience?

Now, if you are having trouble committing to JUST one thing, I want you to remember this:

If you are unwilling or unable to focus your audience’s attention, you are adding to their distractions. Yes, your words may become part of their mind-clutter. In times like these, clarity wins the day.

First decide, then define.

Now that you’ve decided on a goal for your presentation, you must define it. The goal should be stated in a specific, concrete way. This will help you avoid “moonshot” goals. Shooting for the moon can be wildly inspiring, but it's highly ambitious and progress is difficult to measure.

For example, it’s easier for me to convince you to replace your disposable water bottle with a hard-plastic reusable one, than it is for me to convince you to never use plastic again. The first goal is concrete and achievable. The second goal, a “moonshot” goal, is difficult to do and harder to measure because plastic is everywhere.

You are going for specific, measurable, achievable...

When you focus your intentions on a clearly defined goal, you are in great shape to KISS. Your audience will be grateful to you, and it will be easier for you to shine.

Keep It Simple Sweetheart,


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